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Marketing Specialist

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Posted : Saturday, April 06, 2024 12:42 PM

At Therapy Today Counseling & Consulting we are making it our mission to provide everyone who wants help with real, effective therapy that treats the root cause of a problem, not just the symptoms.
We are dedicated to supporting our clients with same-day access, our therapists with deliberate skill enhancement training, and both with a thriving foundation of values that is embedded in all of our interactions.
Our culture is evidenced in our five core values: integrity, self-assured, enthusiastic, engaged, team player and professional.
We have an amazing group of dedicated people who are the driving force of the next generation of mental health therapy - and we want you to be a part of it.
*Job Description* Therapy Today is seeking a Marketing Specialist to lead the execution of all marketing efforts to attract and acquire clients and employees within our target markets.
This leader will ensure the vision of Therapy Today is communicated through multiple channels and ensure marketing efforts are constructed to meet company values, financial objectives, and strategies for growth.
You will need to be self-motivated and able to work in a collaborative, inclusive, on-site environment with the Leadership Team.
*You Should Apply to This Position If:* * You want to take an expanding company into its next phase and make a genuine difference through real and lasting positive impact in the mental health field.
* If you are a marketing mastermind, full of drive and energy, who can capture our brand's personality and share it with the world.
* You must be able to thrive in a fast-paced environment and react proactively to change, challenges, and constructive criticism.
*Responsibilities* * Enthusiastic brand promotion that aligns with the company’s vision.
* Ability to handle multiple simultaneous projects at once and manage timelines effectively.
* Manage company’s social media and web presence.
* Craft or lead development of engaging digital content: videos, blog, social, website.
* Create, write, and proofread general marketing content.
* Analyze market trends to ensure current, relevant content.
* Capture new and maintain existing referral sources.
* Develop sales tools that facilitate the referral process.
* Ability to create, implement, evaluate, and communicate effectiveness of marketing strategy in a user-friendly language.
* Identify areas for improvement on company’s website and implement updates.
* Work with Leadership Team to develop department’s annual budget.
* Event planning, promotion, and facilitation.
*Required Skills and Experience* * Bachelor’s Degree in Marketing, Communications or related field * 4 to 6 years of experience in marketing or communications * Strong social media background and knowledge of social media strategies required * Social medial management platforms experience preferred * Google Ads, Analytics, and SEO tool experience strongly preferred.
* WordPress and Microsoft Office experience recommended * Marketing agency experience preferred * Ability to demonstrate excellent verbal communication skills in both in-person and virtual environments * Ability to demonstrate excellent written communications skills * Valid driver’s license * An enthusiastic, team player personality with a drive to succeed If you are motivated to be a part of something new and exciting, to have a lasting positive impact on the world and leave society better than you found it, Therapy Today is where you can make that happen.
We are excited to meet you and look forward to creating the future of mental health therapy with a dedicated and forward-thinking Market Specialist like you by our side! Job Type: Full-time Pay: From $50,000.
00 per year Benefits: * Dental insurance * Health insurance * Life insurance * Paid time off * Parental leave * Retirement plan * Vision insurance Schedule: * 8 hour shift * Monday to Friday COVID-19 considerations: All local and state precautions against COVID-19 are followed Ability to commute/relocate: * Lansing, MI: Reliably commute or planning to relocate before starting work (Required) Education: * Bachelor's (Preferred) Experience: * Marketing: 3 years (Preferred) Work Location: In person

• Phone : NA

• Location : 4572 S Hagadorn Rd, Lansing, MI

• Post ID: 9004937763


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